Establishing a Digital Bank on AWS
Customers increasingly expect an always-on, fully digital and personalized experience in their daily life, triggering changing expectations around their banking services. A confluence of industry drivers heightened customer expectations, new UPI use cases, the sophistication of new data analytics tools, and the maturity of APIs has accelerated the pace of digital banking across India
Digital channels have become the dominant path for customers of all ages. Based on a study by McKinsey, branch contribution to core banking unit sales had fallen from 75% in 2015 to 55% in 2019. The COVID-19 pandemic has further accelerated the shift to digital in banking. The same McKinsey study also found that consumers are likely to sustain their new digital behaviors and visit branches less often following the pandemic
This webinar looks to address how AWS can help incumbent banks accelerate time to market for
new digital propositions and de-risk implementation in this highly regulated and complex
Industry.